Book Description:
Paperback: 400 pages
Publisher: Allyn & Bacon; 4 edition (July 15, 2006)
Language: English
ISBN-10: 0205483275
ISBN-13: 978-0205483273
Product Dimensions:
5.8 x 0.6 x 8.9 inches
Shipping Weight: 8.8 ounces
Average Customer Review:
3.3 out of 5 stars See all reviews (6 customer reviews)
Book Details:
Download book online introduction to the mathematics of finance (graduate studies in
Reaching Audiences: A Guide to Media Writing provides a brief yet thorough guide to correct, clear writing for the media. This book sets up the writing process and shows the reader how to accomplish each task in a mass media context. The importance of the audience in considering media and messages is stressed throughout, while illustrative and specific real life examples provide guidance for writing improvement. Specific skills related to spelling, grammar, accuracy, word usage, bias, research, interviewing, and other important topics are covered. Recognizing the changing media environment, this book covers a wide range of careers in print, electronic media, public relations, and advertising, illuminating the differences and similarities in writing styles among them.
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